Qube XP-D Digital Cinema Server Selected by D-Cinema Korea

Hollywood, October 26, 2009: Qube Cinema is pleased to announce that South Korea based D-Cinema Korea, the largest digital transition firm in Korea, has chosen the Qube XP-D as one of the official digital cinema servers for their 1,000 screen rollout across Korea.

Under rigorous testing for 2D and 3D playback at the DCK test bed since July 2008, the Qube XP-D server proved itself repeatedly under the most strenuous conditions. This led to the Qube XP-D being certified and approved by DCK, and recommended to the Korean digital market for its superior technical performance and security.

D-Cinema Korea Co. Ltd (DCK), the joint-venture company of CJ CGV and Lotte Cinema, has also announced a Virtual Print Fee (VPF) deal with major Hollywood studios including Paramount Pictures, Twentieth Century Fox and Universal Pictures. The deal will cover more than 1,000 screens all over Korea within the next two to three years.

J.M. Kang, Engineering Operations Director of DCK commented, “DCI-compliant Qube XP-D cinema server’s flexible and secure device has support for multiple formats including J2K, MPEG-2, and VC-1. It proved to meet the highest standards in Korean theatres where flexibility and diversity are key requirements.”

“High quality deployment of equipment during a digital transition generates great benefits for both exhibitor and distributor, and an interesting and practical structure. DCK welcomes this historic rollout in the Korean movie industry with Qube. We want Korean fans to enjoy a superior cinematic experience reached by digital transition.” J.H. Cho, Co-CEO of DCK added.

The Qube XP-D is fast gaining acceptance across the world as a powerful, versatile and flexible DCI compliant digital cinema server. Already present in over 1,600 screens across 6 continents, Qube is also the official digital partner of the Venice Film Festival and Tribeca Festival among others.

“It gives us great pleasure to be working with DCK during this digital transition. Our technical edge will be of great benefit to cinemas during DCK’s digital rollout.” said Rajesh Ramachandran, President and CTO of Qube Cinema, Inc.

About Qube Cinema, Inc.

Today, if there are only a handful of companies across the world that are working to fulfill the exacting needs of DCI, there are fewer still who look beyond. Qube Cinema is committed to creating a seamless world of Digital Cinema with products that are innovative, powerful, reliable and cost-effective. Qube Cinema, Inc. is a company with a passion for cinema and a thorough understanding of film, video, audio and computer technology along with vast experience in the production, post-production and exhibition industries – a unique combination of expertise that has helped in the development of the company's digital cinema technology.

A subsidiary of India-based Real Image Media Technologies, Qube Cinema draws on decades of domain expertise in the media and entertainment space as well as long-standing relationships with key technology leaders. Real Image, a pioneer in media technology, has proven expertise in managing complex technology transformations. Qube Cinema is equipped with a dedicated and efficient team as well as world-class technology and software – a combination that will help realize the organization's vision of being a global leader in digital cinema technology. For further information on the Company, please visit www.qubecinema.com.

About DCK

DCK is a joint venture owned equally by Korean exhibition industry leaders CJ CGV Co. Ltd, Lotte Cinema, representing more than 50% of total screens in Korea. Formed in January 2008, the company is headquartered in Seoul, Korea. DCK plans and implements the deployment of digital cinema during the transition in the motion picture industry from film to digital technology.